Somany Ceramics Launches Instagram Campaign to Support the Homeless

In the times of COVID-19 induced lockdown, Somany Ceramics has come up with an interesting citizen movement campaign, #ZameenSeJudayEkSaath. The Instagram only campaign, released on 19 May, reiterates the message of bonding & togetherness and is a sincere attempt to give back to the community by feeding helpless/homeless people in these tough times. 

The campaign urges people to be seated on the floor with their arms outstretched. Through this simple yet powerful gesture, Somany Ceramics is seen to reiterate the message of bonding and togetherness by making people feel that they are connected and are supporting one another despite the lockdown.

Whenever anyone clicks on the unique hashtag, #ZameenSeJudayEkSaath, the entire Instagram feed showcases people creating a human chain and being united in these difficult times.

“In these tumultuous times of the COVID-19 outbreak, hundreds of people across the nation have lost livelihood and ration. Through our initiative #ZameenSeJudayEkSaath we will be feeding 25 people for every post on Instagram with this #ZameenSeJudayEkSaath tagging @somanyceramics,” remarked Abhishek Somany, MD, Somany Ceramics. He added that his company believes in giving back to the society and that a small step can make a big difference.
 

×
×

Post Your Comment


"Content that powers your Business. News that keeps you informed."

Surfaces Reporter is one of India's leading media in Print & Digital Telecast for News on Interiors & Architecture Projects, Products, Building Materials, and the Business of Design! Since 2011, it serves as a referral for designers & architects to know about inspiring projects and source new products. If you have a Product or Project worth publishing in Surfaces Reporter, please email us hello@surfacesreporter.com or you can also submit your project online.

Like Surfaces Reporter on Facebook | Follow us on Twitter and Instagram | Subscribe to our magazine | Sign Up for the FREE Surfaces Reporter Magazine Newsletter

Somany Ceramics unveils “REPLIQ”, a stunning new collection of tiles

Somany Ceramics Limited, an internationally acclaimed organization specializing in ceramics and allied product segments, launched their brand new REPLIQ product range today at Hotel Hyatt Centric in the presence of Mr. Abhishek Somany, MD & CEO, Somany Ceramics Ltd. and Mr. Amit Sahai, Dy. CEO

Read more

Somany Ceramics Launches Extraordinary Collection

Somany Ceramics Limited, an internationally acclaimed organization specialising in ceramics and allied products segments, is delighted to launch the EXTRAORDINARY collection of products range today at Hotel Hyatt Centric in the presence of Mr. Abhishek Somany, MD & CEO , Somany Ceramics Ltd.

Read more

The Journey from Chaos to Peace: How the Lockdown Taught This Woman to Survive! | Delhi | Wade Asia Special | Women Architects - Khushboo Madaan

Read the interesting journey of Khusboo Madaan from chaos to peace at SURFACES REPORTER (SR):

Read more

How The Lockdown Motivated This Woman To Grow Her Business | Jaipur | Wade Asia Special | Women Architects - Aarushi Bafna

We all have our stories and the lockdown, and how it impacted our perception of life.

Read more


This is alt