Loom Crafts strengthens its leadership in luxury outdoor furniture with the launch of a 10,000 sq. ft. flagship experiential store in Delhi’s Kirti Nagar, marking a major milestone in its retail and global expansion strategy, SURFACES REPORTER (SR) reports.
Loom Crafts Furniture India Pvt. Ltd., India’s leading manufacturer of handcrafted luxury outdoor furniture, has launched its first company-owned flagship display center in Kirti Nagar, New Delhi—India’s largest and most prestigious furniture market. Spread across 10,000 sq. ft., the new store marks a significant milestone in the brand’s retail expansion, reinforcing its leadership in high-end outdoor living solutions.
The Kirti Nagar flagship exclusively showcases the complete collection of outdoor furniture designed and manufactured by Loom Crafts, including loungers, daybeds, sofas, dining sets, bar units, balcony and terrace furniture, poolside and garden sets, and a wide range of accessories. Customers can explore the brand’s three signature categories—Elite, Signature, and Simpli—designed to cater to luxury, mid-range, and value-driven requirements. A dedicated material area also displays the latest Sunbrella® and Agora all-weather fabrics, helping customers choose durable and aesthetic upholstery options.
Designed as an experiential space rather than a conventional showroom, the new display center features natural textures, wooden flooring, landscaping elements, warm lighting, and themed layouts inspired by luxury villas and resort-style outdoor living. Each section recreates realistic patio, balcony, garden, and poolside setups to help customers visualize how Loom Crafts’ furniture enhances outdoor environments. Commenting on the launch, Mr. Rahul Jindal, Managing Director, Loom Crafts Furniture India Pvt. Ltd., said “With our flagship store in Kirti Nagar, we aim to bring India’s best outdoor furniture under one roof. This environment has been created to inspire and showcase how premium outdoor furniture can elevate homes, villas, restaurants, hotels, and commercial spaces to a new level of comfort and beauty.”
The choice of Kirti Nagar reflects the brand’s commitment to establishing its presence at the center of India’s design and retail ecosystem. As the country's biggest furniture market—visited by leading architects, interior designers, homeowners, developers, and contractors—it serves as the ideal location for Loom Crafts’ first company-owned store.
As part of its broader global vision, Loom Crafts is now planning to open exclusive showrooms in Dubai and Saudi Arabia, followed by expansion into other key markets across the UAE, Middle East, and Africa. These new stores will bring the brand’s complete portfolio to international buyers seeking high-quality, design-forward outdoor furniture with faster accessibility and regional support.
With the Kirti Nagar launch, Loom Crafts is also strengthening its India retail footprint. New exclusive stores are planned for Gurugram, Noida, Goa, and Kolkata in 2026. The company currently operates through its flagship Delhi store and more than 14 Exclusive Brand Partner outlets across major cities including Ahmedabad, Bangalore, Chennai, Hyderabad, Jaipur, Mumbai, Pune, Coimbatore, Lucknow, Guwahati, Raipur, and Nashik, supported by a growing dealer and channel partner network.
Founded nearly two decades ago, Loom Crafts employs over 800 skilled craftsmen at its advanced manufacturing facility in Ghaziabad. Renowned for its rust-proof, zero-maintenance, eco-friendly outdoor furniture, the brand uses recyclable materials and offers a lifetime warranty (conditions apply) along with comprehensive pan-India after-sales service. Loom Crafts is the preferred outdoor furniture supplier for leading hotels, resorts, embassies, premium developers, and private residences across India and abroad. The company also manufactures prefabricated luxury cottages and glamping pods under its sister brand Loom Crafts Prefab.