As a part of the initiative, Greenply has successfully planted over 48 million plants across 52 acres of land in India, with the goal of 50 million saplings planted by 2025.
In a time when the call for sustainability has never been louder, Greenply Industries Ltd. is stepping up with its transformative Green-Rise Initiative. SURFACES REPORTER® recently visited their TIZIT Plant in Nagaland and experienced this forward-thinking project that exemplifies a commitment to environmental conservation while empowering local communities, illustrating how corporate responsibility can go hand in hand with business growth. Architects and Designers are invited to join the novel initiative by the brand and be a part of the greater sustainability initiatives.
WHAT IS THE GREEN-RISE INITIATIVE
The Green-Rise Initiative represents more than just tree planting; it’s a holistic approach that intertwines ecological restoration with community development. This ambitious project nurtures saplings through organized plantation drives, ensuring they receive the care they need to thrive. Once matured, the proceeds from the sale of these trees are directed toward local charities, reinforcing a cycle of giving that uplifts the community. With over 48 million trees planted across 52 acres of land in India, as part of the mission to plant 50 million trees by 2025 end, Greenply is making significant strides toward creating a greener, more sustainable future.
A PARTNERSHIP FOR PROGRESS – TRIBAL COMMUNITIES AS WELL AS ARCHITECTS AND DESIGNERS
What sets the Green-Rise Initiative apart is its focus on collaboration with tribal communities. By fostering genuine partnerships, Greenply ensures that the benefits of its efforts extend far beyond environmental restoration. This initiative serves as a catalyst for economic development, helping to improve livelihoods and instil a sense of ownership and pride within the local populace. In this way, Greenply is not just planting trees but nurturing a legacy of sustainability and community empowerment.
Greenply is actively inviting architects and interior designers to join this vital mission. By participating in plantation activities at the Tizit site, these professionals can make a tangible impact while promoting sustainability in their fields. Greenply provides updates on the growth of the plants, sharing photos and milestones with contributors. Each sapling is marked with a placard featuring the architect’s name, and the accompanying photographs are framed by local artisans, creating a personal connection to the community and the initiative.
SUSTAINABLE TIMBER, SUSTAINABLE FUTURE
At the heart of Greenply’s mission is its innovative use of Okoume, a premium timber sourced under a robust Sustainable Forest Management Plan. This commitment to ethical sourcing has earned the company the esteemed FSC® - FM (Forest Management) Certification for its plantation unit in Tizit, Nagaland. By becoming the first organization in India’s interior infrastructure sector to achieve this certification, Greenply is setting new benchmarks for sustainable practices, proving that responsible forestry can fuel both ecological health and industry success. The certification ensures that sustainable practices are not just a goal but a standard operating procedure in enhancing the quality of life for local residents and fostering economic opportunities.
A VISION FOR TOMORROW
As Greenply embarks on the next phase of the Green-Rise Initiative, the plans to reach additional areas and plant even more trees, Greenply recognizes the importance of collective effort in achieving these ambitious goals. By integrating sustainable practices and community engagement into its core operations, Greenply is not only enhancing environmental health but also transforming the lives of those it touches. The Green-Rise Initiative serves as a reminder that we all have a role to play in cultivating a sustainable future - one tree, one community, and one action at a time.