In a city of Mumbai that faces space constraints along with a lack of green cover, the design firm Drink Water Design Studio has come up with an amazing idea of creating a garden under your feet. Surrounded by trees and with potted plants literally at your feet, the Juhu outlet of the iconic ice-cream brand Natural's extension - Naturals Now - is designed to offer an experience that simulates a walk in the park. The project's main attraction is its fascinating façade that is made from mesh and creates a creamy swirl along with boasting about 350 pots. We, at SURFACES REPORTER (SR), have been enthralled by the beauty of the project. Read on here what the design team has shared about the construction.
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The Naturals Now building allows for walking along a beautifully-created mesh placed above a pathway that houses 500 pots below ground.
Even the façade boasts 350 pots, making Naturals Now a place that just cannot be missed.
Feel Natural, Eat Natural
It is a full-blown factory-like set-up within a three-story premise with many live ice cream churning machines settled against the glass separation so that the patrons can see their favorite ice cream getting churned and scooped out of the churner.
As you step into the outlet, the main entry welcomes you to walk into an oval mesh that actually embodies the fresh scoop of ice cream.
The epoxy terrazzo with sprinkled raisins brings to life the fruity scoops of Naturals Now.
Fascinating Façade
A green oasis amid the bustling Mumbai suburb of Juhu, Naturals Now stands out because of a unique façade that stands tall like a statement. Made from mesh that creates a creamy swirl, the façade boasts 350 pots, making Naturals Now a place that just cannot be missed.
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In a nutshell, Naturals Now stays true to its name of being 'now' in the way the space looks and feels - the dynamic nature of whisking up new flavors regularly, experimenting with new ingredients and offering an experience of indulging in freshly-churned ice cream in a charming natural environment.
Project Details
Project Name: Naturals Now
Architecture Firm: Drink Water Design Studio
Completion Year: 2019
Gross Built Area: 450sqm
Project location: Juhu, Mumbai
Lead Architects: Drink Water
Design Team: Prasad Patil, Piyush Gupta
Engineering & Construction: Live Modular
Landscape: Hemali Samant
Photo credits: Sebastian Zachariah
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