Do you have an idea worth sharing? | Share it to Surfaces Reporter i3 Talks - Vertica Dvivedi


In the past one and a half years, we at Surfaces Reporter heavily diversified into the digital segments with numerous webinars, videos, talks, and discussions. However, i3 Talk was conceptualized in 2017, post which a series of talks were organized alongside 'The Talk of Town' Architecture Events by Surfaces Reporter.

These talks were designed to be crisp and to-the-point, within 3 minutes. Why just 3 minutes and not 2 or 4 minutes? Studies suggest that short and focussed videos grab the audience's attention better and are able to engage and create a stronger impact. A survey suggests, 5% of viewers stop watching a video after one minute, 15% after two minutes, and more than 65% stop after 3 minutes. Videos upto 3 minutes receive the maximum engagement. Users are spending 88% more time on video content so it makes sense to promote the ideas of India's builders, architects, and interior designers through our platform.

The 'i' in i3 Talk was intended to mean ideas, information, and inspiration

These talks are open to:

  • Architects
  • Interior Designers
  • Builders
  • Building Material Brands
  • Students and Academicians
  • Others

It is easy to share the videos. Just hold the mobile phone in a horizontal position and shoot the video. Keep it within 3 minutes.

From 21st December, we are starting to accept the entries for the i3 Talk. All the accepted entries will be shared on our platform while top entries will be awarded during a special ceremony.

Submit your Entry



Editor-in-Chief, Surfaces Reporter | Founder, WADE ASIA
Co-Chair, WEC, PHD Chamber of Commerce & Industry



Post Your Comment

"Content that powers your Business. News that keeps you informed."

Surfaces Reporter is one of India's leading media in Print & Digital Telecast for News on Interiors & Architecture Projects, Products, Building Materials, and the Business of Design! Since 2011, it serves as a referral for designers & architects to know about inspiring projects and source new products. If you have a Product or Project worth publishing in Surfaces Reporter, please email us or you can also submit your project online.

Like Surfaces Reporter on Facebook | Follow us on Twitter and Instagram | Subscribe to our magazine | Sign Up for the FREE Surfaces Reporter Magazine Newsletter

SHoP Architects Combines Rectangular Volumes and Curved-Corner Balconies in Mercedes-Benzs First US Residential Skyscraper

Boasting 2.5 million square feet, it stands as one of Floridas most extensive ongoing developments.

Read more

Indian Grey Stone and WPC in a 22,000-Square-Foot Home Designed by SSDA Architects in Delhi

The most striking feature of the project is its facade, especially the impressive southern part that fusion of Indian grey stone, WPC, white paint, and textured grey paint, accentuated by metallic elements such as columns, louvres, and channel finishing in duco, resulting in a visually striking appe

Read more

20% rise in Indian elevator market leads Hybon to make 25 Crore R&D Investment | SURFACES REPORTER Market Update

The speedy rise in the elevator market in India has led the brands to make bigger investments and launch new products to satiate the demand. Recently, Hybon Elevators which has announced an investment of 25 Crore INR in R&D to double production. A report by SURFACES REPORTER.

Read more

The Art of Balancing Ms Jaali and Vastu Principles in This Muzaffarnagar Home | STUDIO AVT ARCHITECTS

"Aaroh" is a home that shows how modern architecture can blend seamlessly with Vastu principles. It was brought to life by Ankita Sweety and Pratyoosh Chandan from STUDIO AVT ARCHITECTS PVT LTD, with a lovely family at its heart: a couple, their two young sons, and a delightful grandmother.

Read more

This is alt